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Business Development Executive Job Description

This business development executive (BDE) job description is for companies that need someone to generate new leads, open new accounts and build a sales pipeline. It suits B2B services, SaaS, education and IT companies.

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[Company Logo][Company Name]

JOB DESCRIPTION – BUSINESS DEVELOPMENT EXECUTIVE

Job Title:: Business Development Executive (BDE)
Department:: Business Development
Reports To:: Business Development Manager
Location:: [Work Location]
Employment Type:: Full-time, Permanent
Experience:: 1–4 years in business development or B2B sales
Job Code:: [Reference Number]

About [Company Name]

[Company Name] is [one-line description of your business, products/services and team size]. Office address: [Company Address].

Job Summary

The Business Development Executive will generate and convert new business opportunities for [Company Name] in [Target Market], building a healthy pipeline through outreach, meetings and proposals.

Key Responsibilities

Research and build lead lists in target segments
Make cold calls, send emails and LinkedIn outreach
Qualify leads and schedule meetings or demos
Present company offerings to prospective clients
Prepare proposals and quotations
Follow up and negotiate to close deals
Update all activities in [CRM]
Attend trade shows and networking events
Hand over closed accounts smoothly to delivery teams
Share weekly pipeline reports

Required Skills

Prospecting and cold calling
Presentation and persuasion
CRM usage
Email and LinkedIn communication
Target orientation

Qualifications & Experience

Graduate / MBA (Marketing)
1–4 years in business development or sales

Preferred Skills (Good to Have)

Experience selling to [Industry]
Existing network in [City / Region]
Multiple language fluency

Key Performance Indicators (KPIs)

KPI	Target	Review Frequency
New qualified leads	[Number] per month	Monthly
Meetings / demos	[Number] per month	Monthly
New revenue closed	₹[Amount] per quarter	Quarterly
Lead-to-client conversion	[Percentage]%	Quarterly

Salary Range

₹[Minimum CTC] – ₹[Maximum CTC] per annum (CTC), depending on experience and skills. Final offer will show the fixed and variable split and approximate in-hand salary.

Benefits

Provident Fund (EPF) and ESI as applicable, gratuity as per law
[Number] days of paid leave plus public holidays as per company policy
[Health insurance / group mediclaim cover]
Monthly incentives on targets
Travel and mobile reimbursement

How to Apply

Send your CV with your past targets and achievement levels. Send your application to [HR Email] with the subject line "Application – Business Development Executive – [Your Name]" or apply through [Application Link]. Last date to apply: [Date].

Prepared by
[HR Name]
Human Resources
Date: [Date]

Approved by
[Reporting Manager]
Business Development
Date: [Date]

Download Word (.docx) — free

What this template includes

A job summary that explains why the business development executive role exists and where it sits in Business Development
10 role-specific responsibilities, starting with research and build lead lists in target segments
Required skills such as prospecting and cold calling and presentation and persuasion, so screening criteria are clear
Qualifications and experience (1–4 years in business development or B2B sales) stated up front to filter applications
A KPI table, e.g. new qualified leads, that later becomes the appraisal yardstick
Salary range, benefits and how-to-apply sections with placeholders ready to fill

When to use it

Expanding into new markets or cities
Building an outbound lead generation team
Founder needs to delegate new client acquisition
Launching a new service line

How to customise this template

1Replace [Company Name], [Work Location] and the reporting line (Business Development Manager) with your actual details
2Trim or reorder the responsibilities so the top three reflect what the business development executive will spend most time on
3State the target customer segment, sales channels (inside sales, field) and monthly targets
4Fill in the salary range as annual CTC in ₹ and decide whether to show it publicly or only on request
5Set realistic targets in the KPI table with the hiring manager before the role goes live

HR tips

Mention fixed pay plus incentive structure clearly; BDE candidates compare it closely
Include pipeline metrics, not only revenue
Clarify field travel and whether two-wheeler is needed

For HR & hiring managers

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Frequently asked questions

What does a business development executive do?+

A BDE finds and qualifies new business opportunities through calls, emails, LinkedIn and meetings, presents offerings and converts leads into clients.

What is the difference between BDE and sales executive?+

A BDE usually focuses on new client acquisition and partnerships, while a sales executive may also handle existing customers and repeat sales.

What skills does a BDE need?+

Communication, prospecting, persuasion, CRM usage, follow-up discipline and understanding of the product or service.

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